PRIVACY POLICY

Eye Luv LLC
Effective Date: 02/01/2026
Last Updated: 02/01/2026

1. Introduction

Eye Luv LLC (“Eye Luv,” “we,” “our,” or “us”) respects your privacy and is committed to protecting your personal information.

This Privacy Policy explains how we collect, use, store, and protect your information when you:

• Visit our website
• Book a photography session
• Purchase products
• Submit forms
• Subscribe to emails or SMS
• Interact with us online

By using our website or Services, you agree to this Privacy Policy.

2. Information We Collect

We may collect the following types of information:

A. Personal Information

• Full name
• Email address
• Phone number
• Billing and shipping address
• Payment information
• Booking details
• Communication preferences

B. Photography Content

• Eye photographs
• Digital image files
• Order specifications
• Proof approvals

C. Automatically Collected Information

• IP address
• Browser type
• Device information
• Website usage behavior
• Cookies and tracking data

3. How We Use Your Information

We use your information to:

• Process bookings and orders
• Deliver products and digital files
• Send appointment confirmations
• Provide customer service
• Improve our website
• Send marketing communications (if opted in)
• Comply with legal obligations

We do not sell your personal information.

4. Payment Processing

Payments are processed through secure third-party payment processors. Eye Luv LLC does not store full credit card information on our servers.

5. Email & SMS Marketing

If you opt in to receive marketing messages:

• You may receive promotions, updates, or reminders.
• You may unsubscribe at any time via the link in emails.
• SMS messages may include standard messaging rates.

Consent to receive marketing messages is not required to make a purchase.

6. Photography & Image Privacy

Your photographs are stored securely.

Unless you provide consent via model release:

• Your images will not be used publicly.
• We will not sell your images.

If marketing consent is granted, images may be used for:

• Website portfolio
• Social media
• Advertising materials

You may revoke marketing consent in writing at any time.

7. Minor Privacy Protection

For clients under 18:

• We require parental or legal guardian consent.
• We do not knowingly collect personal information from minors without verified consent.

If we become aware of unauthorized minor data collection, we will delete it promptly.

8. Cookies & Tracking Technologies

We use cookies and similar tracking technologies to:

• Improve user experience
• Analyze website performance
• Deliver relevant advertising

You may adjust browser settings to disable cookies.

9. Data Retention

We retain personal information only as long as necessary to:

• Fulfill orders
• Provide services
• Meet legal requirements

Digital image files may be archived but are not guaranteed to be stored indefinitely.

10. Data Security

We implement reasonable security measures to protect your information. However, no internet transmission is 100% secure.

You use the website at your own risk.

11. Third-Party Services

We may use third-party services including:

• Payment processors
• Email marketing platforms
• Website hosting providers
• Analytics tools

These providers have their own privacy policies.

12. Your Rights

Depending on your location, you may have the right to:

• Access your personal information
• Correct inaccurate data
• Request deletion
• Withdraw marketing consent

To make a request, contact us at the information below.

13. Do Not Track Signals

Our website may not respond to browser “Do Not Track” signals.

14. Governing Law

This Privacy Policy is governed by the laws of the State of North Carolina.

15. Changes to This Policy

We may update this Privacy Policy at any time. Updates will be posted on this page with a revised effective date.

Continued use of our website constitutes acceptance of any changes.

16. Contact Information

Eye Luv LLC
203 Racine Rd. Ste 200, Wilmington, NC
[email protected]